As entrepreneurs we guide companies toward achieving Product-Market fit through Design-Led product growth.


Worked for YC, Venture Highway and many more venture backed startups.

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Featured Projects


We are a
Design Duo

We are problem solvers with laser focus strategy, we help companies achieve product-market fit.
We also get companies to create solid frameworks around product strategy and design to scale

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Let’s make it happen together



From awesome clients and brands we’ve worked with

I spent a few months looking for a good design team to rebrand our landing page, an essential part of our B2B SaaS product. Akshay and Rajan made a strong impression from the beginning - they took the time to understand our goals, our business, what messaging we were going for, and what we had in mind. I wanted our website to match some of the best SaaS companies from the Silicon Valley. I sent Akshay and Rajan some samples - and the duo blew me away with their design. The design they proposed exceeded my expectations. But that's not all - their punctuality, understanding when we need to iterate faster, and proactive efforts to bring in new ideas adds to their world-class design capabilities. I'd definitely work with them for all my projects and recommend them to all my friends too.
Tanay Kothari
Co-founder at FeatherX
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I got connected with Akshay during his 3rd year of engineering at NSIT, when he approached me for advice and mentorship. I was really impressed with his entrepreneurial drive and maturity, despite his age and experience. Over all these years, I have seen him grow as a tremendous entrepreneur, someone who is ambitious yet realistic and has strong execution capabilities. Having worked with him at Wishfie made my belief in him stronger. I've worked with Rajan at Wishfie. Hats off to his design sense and creativity. I've seen him significantly improve over time. I'd strongly recommend both for product and design.
Durgesh Kaushik
India Head, Snapchat
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I have met many people in their early 20s. But, It is rare to find such maturity around the life and consumer products. I have known him for more than 5 years now. Akshay’s leadership ability is unparalleled. He is a very rare combination of creative energy and focused execution -- always open to new ideas and challenging the status quo, but laser focused on validating & staying focused. Rajan on the other hand is by far the best UI designer I have come across. He understand the market demands and craft beautiful experiences. I am always happy to work with him in the future and can hardly recommend him as a leader in any organisation
Misbah Ashraf
Co-Founder & CEO, Marsplay
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I have been working with Akshay & Rajan for the past 9 months and I don’t hesitate at all in saying, Akshay is one of the best product persons I have come across, Rajan being a kick-ass designer. As a startup founder, Akshay knows what it takes to start with just an idea, build it into a product, and bring it to market. Rajan, on the other hand is the most creative designer I’ve met. I can vouch for the duo who can add significant value to any company scaling almost all the KPIs while having crafted beautiful user experiences.
Pulkit Sharma
Co-Founder & CEO KHABRI
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Rajan and Akshay are responsive, efficient, and always do exactly what they have said they will do. I worked with them on multiple projects, including assistance with launching a new business recently. As a founder, I couldn't ask for more from a design partner!
Zaki Mahomed
CEO & Co-Founder Growth Foundry
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We were looking for someone with a well developed product thinking and deep understanding of product growth loops. Akshay not only excelled in product skills but also in communication and stakeholder management. I'm glad we got this opportunity to work together, he significantly shortened our learning curve and contributed a lot towards our growth.
Bahul Arora
Co-Founder, Instasolv
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